Falcon Waterfree Technology Strengthens Management Team and Will Launch New Marketing Program

Aug. 08, 2011

Los Angeles, CA. – Falcon Waterfree Technologies, the leading global manufacturer of waterfree urinals, is pleased to announce several additions to and promotions within its management team. Because of Falcon’s rapid sales growth, Marc Nathanson, the Company’s Chairman of the Board and recently-named Acting CEO, has strengthened the management team with the addition of Matt Korcinsky as Chief Financial Officer, Will Bennett as Special Assistant to the CEO, and Faheem Dayala as Marketing Manager. Steve Nuskiewicz, long time Southern California Regional Sales Manager for Falcon, has been promoted to Vice President of Sales, and Richard Sang, accounting manager, has been promoted to Rebate Manager. Jamie Krug, former Falcon CEO, will continue to consult to the management team.

Falcon also announced the selection of Los Angeles ad agency Wong, Doody, Crandall & Wiener to launch a worldwide marketing campaign over the next three years. “We look forward to working with Wong, Doody to better educate the world that it’s no longer necessary to waste fresh water in urinals,” said Nathanson.

About Falcon Waterfree Technologies
Falcon Waterfree Technologies is the most widely installed brand of waterfree urinal. The company, with international headquarters in Los Angeles, was formed to promote conservation of the Earth’s limited supply of fresh water and support sustainable resource management. Falcon Waterfree products are in use around the world in stadiums and arenas, schools and universities, airports and every type of commercial and institutional facility, and supported by offices in Barcelona, Beijing, Frankfurt, Grand Rapids, Istanbul, Manila, and Zurich.

Falcon is privately owned by Mapleton Investments and Capricorn Investment Group.