Oct. 19, 2011
“The earth’s most precious resource is fresh water,” he reminded in his acceptance speech, underlining that statement with some statistics: “There are over 100 million water guzzling urinals in the world. They each waste an average of 40,000 gallons. We have installed 350,000 waterless urinals throughout the world, saving 14 billion gallons of water per year.”
Online: MNN.com
Oct. 17, 2011
Nick Offerman and Aubrey Plaza, acting like their “Parks and Recreation” characters, introduced Marc Nathanson and his company’s waterless urinal.
“That’s the sexiest phrase I’ve ever heard in my life – waterless urinal. He must get a lot of ladies,” Plaza joked.
Timberlake quipped, “If you told me that I was going to see Norman Lear and a urinal on the same stage in one evening, I would’ve said you were crazy. But nevertheless, this is L.A.”
Oct. 13, 2011
Twenty years ago, building owners were predominantly concerned with maintaining a clean and orderly restroom; little or no thought was given to the environment.
On April 10, 1992, Jane Applegate wrote an article for the Los Angeles Times titled, “Clean Restrooms Can Help Firm Sparkle.”
Jane stated, “Dealing with a dirty restroom may not be high on your priority list. But, when you deal with the public, cleanliness boosts your business success.”
This has not changed in the last 20 years; a clean bathroom is still a priority for any facility.
Jul. 12, 2009
For much of Los Angeles’ early history, resource allocation meant bringing water to its citizens through remarkably ingenious means (We’ll divert a lake!) but little foresight (We’ll suck it dry in a decade!). Contemporary L.A. does better in regulating its profligate thirst, but as Krug sees it, there are new frontiers of water conservation that beg to be explored.
Online: LA Times Article
May. 30, 2009
Falcon Waterfree founder Marc Nathanson has been recognized by Global Green USA with the Green Building Environmental Leadership Award. The award recognizes Marc’s groundbreaking role as Founder of Falcon Waterfree Technologies, which is advancing sustainability through the built environment by reducing water use, as well as the energy and resulting greenhouse gas emissions from treating and moving water to our buildings.
Online: Global Green USAPress Release: Falcon Waterfree | Global Green USA
Apr. 22, 2009
The Artemis Project is proud to announce the winners of its first annual Top 50 Water Companies Competition. This award distinguishes advanced water and water-related technology companies as leaders in their trade for helping to build water into one of the great high-growth industries of the 21st Century.
Press Release: Falcon Waterfree
Nov. 01, 2008
Forget for a moment about carbon emissions. The world is facing a more immediate crisis — it is running out of clean water. The prospect of widespread shortages is creating a new kind of new economy. Meet 11 entrepreneurs (Including Falcon Waterfree) who are ahead of the curve, finding opportunity in the largest emerging market the world has seen in some time.
Online: Inc. Magazine
Sep. 01, 2008
While athletes shoot for gold, the Beijing Olympics shoots for green with waterfree urinals. The waterfree urinals from Falcon Waterfree Technologies have been installed at several Olympic venues to serve as the urinal of champions.
Online: Wholesaler – Beijing Olympics
Aug. 01, 2008
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